SME Academy – Online Offerings Training

Jul 14, 2020.

How can SMEs and self-employed business owners generate sales even in corona times? Find out how to create further income channels for your service or production company with additional digital offerings. It's one way of ensuring short-term liquidity – both in times of crisis and afterwards.


  • Intro
  • Digital offering: potential, reasons and advantages if digitalisation
  • Parameters: business model, concepts, content, methods, processes, benefits, marketing
  • Pitfalls: avoiding the major stumbling blocks
  • Question and answer session



How you benefit

  • You familiarise yourself with the opportunities presented by an (additional) online offering.
  • You know how to generate additional income to secure your liquidity.
  • You get ideas for your own company and examples you can benefit from.



"If you sell products and services online, your business will do well despite corona – and continue to thrive after corona."– Sandra Liliana Schmid, Schmid Advisory GmbH






Sandra Liliana Schmid

Managing Director

Schmid Advisory GmbH

About the SME Academy

The Swiss SME Survey revealed the challenges faced by SMEs and self-employed business owners in the age of COVID-19. Impressed by so much entrepreneurship, we've joined forces with the Swiss SME Association (SKV) to launch the SME Academy. A large number of experts share their practical knowledge in short online training sessions specifically designed to help SMEs and self-employed people during these difficult times. The training session was held in German.